what’s this presence? It’s the search engine
listing. Yes, your blog needs to be listed by
search engines for you to have targeted
visitors. When your blog ranks for a keyword,
you should be getting some decent amount
of traffic monthly. To achieve these, you must
do some search engine optimization tricks.
This involves the on page seo and off page
SEO means Search Engine Optimization, so I
will be using the abbreviated form in this
article. As I have mentioned earlier, there are
2 types of SEO, the On Page SEO and Off
We will be discussing about On Page SEO in
this article, so you can check here to know
more about Off page SEO.
On Page SEO means the structuring of your
blog pages for easy access for users and
search engine robots to crawl them.
When this optimization is poor, your blog
rankings will be very low, it will be difficult to
gain visitors and that’s a total go down for
To avoid these things, structuring your blog
pages and contents have been made easy.
How? I will share with you the important tips
to implement on your blog to aid easy access
and search engine ranking increase.
Here we go;
Create an enticing title: Don’t just pick a
title for your content, make it mind capturing,
something people will be eager to know
what it’s about. Title relevancy plays a great
role in SEO, this is what will be displayed to
Know how best to modify your content title
and also make sure to include your main
keyword in it.
Make a good metal description: Although
this tends not to play much of a ranking
factor but it’s necessary to add this, it must
also include your keywords. This is the short
description displayed below search engine
results. Make it simple and unique.
Image Optimization: Well, this is easy to do.
We are dealing with the alt tag/name, this is
also crawled by search engine robots. With
this in place, images get to be displayed in
the image section. This alt tag must include
your keywords too. Make it as short as 25
The permalinks: This is also a very unique
aspect of optimising your blog page, its the
structure of the Page’s URL. Make it user
friendly and it should also contain your
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The Meta Tags: This is the tag you insert
when creating a blog post, they are of great
help to search engines to know what’s on
your site. Modify this with keyword too.
Interlinking of pages: The main aspect, you
must link your pages into one another, this
helps in sticking new visitors to your blog and
also for search engines crawl your pages
often. Link your posts into one another and
also link to external sites too. This makes
search engine think you are giving your
readers a wider knowledge about that topic.
With all this useful steps, on page seo issue is
resolved and ranking will be easy.
Blogging without a presence is nothing,